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purple shampoo for blonde, gray and platinum hair
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Brilliant Blonde Purple Shampoo

$45.00

Your solution to keeping your blonde, gray and platinum hair vibrant and free of unwanted warm undertones. This luxurious purple shampoo enriched with blueberry and purple yam, is specifically designed for blonde, gray and platinum hair to reduce warmth and brighten every strand. 

    Size8.45 fl. oz | 250 ml

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    Brilliant Blonde Purple Shampoo

    $45.00

    Effortlessly neutralizes warmth and enhances brightness, keeping blonde, gray, and platinum hair vibrant with the nourishing power of blueberry and purple yam.

    • Banish Brass: Significantly brightens blonde hair and instantly neutralizes yellow tones for vibrant, brass free hair.
    • Deep Hydration: Unlike other purple shampoos, ours leaves hair with long-lasting softness and hydration.
    • Strength & Shine: Strengthens and protects hair, promoting healthier, more resilient strands.
    • Your Healthiest Blonde: Specially designed for your brightest, healthiest blonde. Made for all blonde, lightened, and grey hair, and extension approved.


    EXTENSION APPROVED:

    Goldie Locks® hair care is thoughtfully formulated to extend the life, vibrancy, and integrity of hair extensions.

    SHAMPOO SCENT:

    Coconut Sandalwood Musk

    FAQs

    Can I use purple shampoo everyday?
    We recommend using our Brilliant Blonde Shampoo in place of your regular shampoo as often as needed to neutralize unwanted brassiness. Our purple shampoo is gentle enough to be used daily, however, we do not recommend over washing as this can dry out your hair and strip the scalp of its natural oils.
    How long should I leave it on my hair?
    The toning effect will increase the longer the product remains on your strands. We recommend starting with 1-3 minutes.  You can always leave it on longer depending on the end result you are looking for.   Friendly Reminder: When using a purple shampoo, it’s important to massage and work the shampoo thoroughly from roots to ends, ensuring consistent coverage and even toning.
    Will this dry out my hair?
    Unlike traditional purple shampoos that can dry out your hair, our Brilliant Blonde Shampoo is formulated to leave your hair soft, healthy, and hydrated.
    Can this stain my hands, shower or towels?
    This product was not formulated to stain, however, we do recommend taking all proper precaution by rinsing thoroughly both your hair and any surface the product comes in contact with to avoid any possible staining.
    What are the pH levels of the purple shampoo?
    We maintain a low level 5.5 - 6.5 pH. The pH of many purple shampoos can be around 9.0 - which if overused, can end up making the hair feel like straw and strip away the natural oils from your hair and scalp. Our low level pH purple shampoo leaves hair soft, healthy, and hydrated.

    PARABEN-FREE

    VEGAN

    CRUELTY-FREE

    SULFATE-FREE

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    THE GOLDIE STANDARD

    DMDMh-FREE

    PHTHALATE-FREE

    GLUTEN-FREE