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Blow Dry Spray

4 fl oz   120 ml

$52.00

purple shampoo for blonde, gray and platinum hair

Brilliant Blonde Purple Shampoo

$45.00

Clarifying Shampoo to detox and cleanse hair

Clarifying Shampoo

$45.00

Dry shampoo powder to extend your wash

Dry Shampoo Powder

$43.00

flexible hold hair spray for all hair types

Flexible Hold Hairspray

$42.00

Flyaway Fix Hydrating Pomade Stick for hair

Flyaway Fix Pomade Stick

$30.00

Hair Supplements -

Hair Supplements

$90.00

Scalp Serum - 1.86 fl oz

Scalp Serum

$90.00

Signature Conditioner - 33.8 fl oz / 1000 ml

Signature Conditioner

$136.00

Ultimate Duo shampoo and conditioner liters

Signature Duo

Liter - 33.8 fl oz   1000 ml (Best Value)

$258.40 $272.00

Signature Hair Mask

6.8 fl oz   200 ml

$56.00

Signature Hair Serum - 3.4 fl oz / 100 ml

Signature Hair Serum

$60.00

Signature Leave-In Conditioner

5.1 fl oz   150 ml

$41.00

Signature Shampoo

Signature Shampoo

$45.00

smoothing cream to banish frizz

Smoothing Cream

5.1 fl oz   150 ml

$41.00

Volumizing Texture Spray - 8 oz Net Wt.

Volumizing Texture Spray

$42.00

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MAKE WAVES<br> <span>NOT FRIZZ</span>

MAKE WAVES
NOT FRIZZ

TWO ICONS, ONE ROUTINE FOR LIVED IN MOVEMENT—NO CRUNCH, NO GUESSWORK

SHOP NOW
LET YOUR HAIR BREATHE

LET YOUR HAIR BREATHE

Protein-free formulas for stronger, healthier hair

SHOP curated setS
REWRITE<br> RESULTS

REWRITE
RESULTS

Our most loved products, ready to become part of your story.

SHOP BESTSELLERS

TRUSTED BY STYLST'S, CUSTOMERS AND

BESTSELLERS

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Signature Hair Serum - 3.4 fl oz / 100 ml
Signature Hair Serum - 3.4 fl oz / 100 ml
signature serum travel size
Signature Hair Serum - 3.4 fl oz / 100 ml
Signature Hair Serum -
SELLING FAST

Signature Hair Serum

From $35.00
Signature Shampoo
Signature Shampoo - 33.8 fl oz / 1000 ml
Signature Shampoo - 3.4 fl oz / 100 ml - Travel Size
Signature Shampoo -
BESTSELLER

Signature Shampoo

From $22.00
Ultimate Duo shampoo and conditioner liters
Ultimate Duo shampoo and conditioner liters
Ultimate Duo shampoo and conditioner liters
Signature Duo -
SELLING FAST

Signature Duo

$258.40 $272.00
Hair Supplements -
Hair Supplements -
Hair Supplements - 3 Months
Hair Supplements -
hair vitamins capsule
Sale

Hair Supplements

From $90.00 $250.00
 

Blow Dry Spray

$52.00
Flyaway Fix Hydrating Pomade Stick for hair
Flyaway Fix Hydrating Pomade Stick for hair
pomade stick 3-pack
Flyaway Fix Hydrating Pomade Stick for hair

Flyaway Fix Pomade Stick

From $30.00
Volumizing Texture Spray -
Volumizing Texture Spray - 8 oz Net Wt.
Volumizing Texture Spray - 3.4 oz Net Wt.
Volumizing Texture Spray -
Volumizing Texture Spray -
AWARD WINNER

Volumizing Texture Spray

From $24.00
 

E-GIFT CARD

From $25.00
 
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Making Waves Duo

$70.55 $83.00

ALL HAIR HAS A STORY, WHAT'S YOURS?

I want my routine simplified

→ Signature Collection

I'm always traveling

→ Travel Essentials

I want thicker-looking hair

→ Scalp + Supplements

CREATE A BUNDLE THAT IS 'JUST RIGHT'

SAVE UP TO 15%

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FOR YOU

Your Golden Hour Starts Here

Signature Shampoo
Signature Shampoo - 33.8 fl oz / 1000 ml
Signature Shampoo - 3.4 fl oz / 100 ml - Travel Size
Signature Shampoo -
BESTSELLER

Signature Shampoo

From $22.00
Signature Conditioner - 33.8 fl oz / 1000 ml
Signature Conditioner
Signature Conditioner - 3.4 fl oz / 100 ml - Travel Size
Signature Conditioner -
BESTSELLER

Signature Conditioner

From $22.00
 
hydrating hair mask texture

Signature Hair Mask

$56.00
Signature Hair Serum - 3.4 fl oz / 100 ml
Signature Hair Serum - 3.4 fl oz / 100 ml
signature serum travel size
Signature Hair Serum - 3.4 fl oz / 100 ml
Signature Hair Serum -
SELLING FAST

Signature Hair Serum

From $35.00
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HAIR QUIZ
LOYALTY
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CREATED WITH PURPOSE

Break the frustrating cycle of damaged hair.
Most products overload your hair with protein. We set it free with pure hydration.
Finally, a path to stronger, healthier hair that actually works.

Our Story

PARABEN-FREE

VEGAN

CRUELTY-FREE

SULFATE-FREE

THE GOLDIE STANDARD

DMDMh-FREE

PHTHALATE-FREE

GLUTEN-FREE