114 reviews

Signature Serum

Regular price $56.00
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This luxurious lightweight, fast absorbing serum delivers deep hydration, intense nourishment and instant shine. Restore soft lustrous locks that are frizz-free and humid resistant, while helping to protect your hair from future breakage and uv damage. Ideal for all hair types to keep hair healthy and strong with incredible shine.

Receive two complimentary hair care samples with every purchase.

Details Benefits How To Use Ingredients Subscription View full details

Goldie Locks® Products are free of Parabens, Sulfates, Phthalates, and Dmdmh.
Gluten Free. Cruelty Free. Vegan.

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With each subscription, you’ll not only save up to 20%, but our eco-friendly refills come with 10% more product! Have your favorite products delivered to your door at the perfect time, every time. Plus, receive complimentary shipping and bonus loyalty points with every order.

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Select ‘Subscribe + Save’ on your favorite products. You'll get 10% more product, up to 20% total savings and bonus loyalty points.

Set Your Schedule

Your hair routine, on your terms. Decide how often you want your deliveries. Easily manage your subscription - skip, pause, or cancel anytime.

COMPLIMENTARY SHIPPING

Eco-friendly refills conveniently delivered straight to your door on your schedule. Receive complimentary shipping on all subscription orders.

SUBSCRIBE + SAVE
Select ‘Subscribe + Save’ on your favorite products. You'll get 10% more product, up to 20% total savings and bonus loyalty points.
Set Your Schedule
Your hair routine, on your terms. Decide how often you want your deliveries. Easily manage your subscription - skip, pause, or cancel anytime.
COMPLIMENTARY SHIPPING
Eco-friendly refills conveniently delivered straight to your door on your schedule. Receive complimentary shipping on all subscription orders.

Rose Water

  • Improves Scalp Health
  • Calms Frizz And Adds Shine
  • Restores Glossy Smoothness
  • Reduces Oiliness And Dandruff

Vanilla Bean

  • Promotes New Hair Growth
  • Silky, Shiny And Smoother Hair
  • Rich In Antioxidants And Vitamin B
  • Eliminates Environmental Toxins

White Truffle

  • Revitalizes And Locks In Moisture
  • Instantly Renews Dry, Damaged Hair
  • Rich In Fatty Acids And Antioxidants
  • Stronger, More Manageable Strands

Marula Oil

  • Nourishes Hair From Root To Tip
  • Locks In Moisture And Tames Frizz
  • Hydrates Without Weighing Hair Down
  • Coats Strands To Protect From Breakage

Biotin

  • Strengthens And Protects Strands
  • Minimizes Split Ends And Breakage
  • Stimulates Keratin Production
  • Invigorates New Hair Growth

Ginseng

  • Prevents Hair Loss And Thinning
  • Strengthens Follicles And Roots
  • Encourages New Hair Growth
  • Fends Off Dandruff

Healthy Hair Begins From Within

Questions

WHAT DOES HAIR SERUM DO?

A hair serum can benefit your hair's elasticity, which is its ability to stretch and contract without breaking, as it does help to strengthen individual hair strands. Hair serum is also great for bringing surface hydration to keep frizz at bay and add incredible shine.

HOW SHOULD I USE A HAIR SERUM?

Generally hair serum is great to use in three different ways:

  • For extremely damaged hair you can apply this on dry, dirty hair before you shampoo and condition.
  • On towel-dried hair prior to using direct heat or air drying your hair to tame frizz and fly-aways
  • Apply this after your style is complete on dry hair to mend split ends, add shine and add a layer of environmental and UV protection.
HOW MUCH SERUM SHOULD I BE USING?

Depending on how fine or thick your hair is, as well as how dehydrated your hair is, will determine how much hair serum should be used. As a rule of thumb, start with one pump for fine hair and work your application up from there. Remember it is always easier to add more oil than to take it away. If you are unsure, start with one pump, rub your palms together and then work the product through your ends. If you feel your hair feels near the same as before, double the application.

WILL THIS HAIR SERUM WEIGH MY HAIR DOWN?

Goldie Locks® Signature Serum was formulated with fine, thin hair in mind, while providing effectiveness for coarse and thick hair textures. This serum will give you all the benefits of a hair oil, without weighing your hair down.

CAN I USE THIS SERUM ON MY HAIR EXTENSIONS?

Yes! A hair serum is absolutely essential to keep the luster and softness of hair extensions. Use a serum for ultra manageable and youthful looking hair that you expect from hair extensions.

IS HAIR SERUM GOOD TO USE ON CURLY HAIR?

Hair serum will soften your curls to the touch while combating frizz by delivering moisture. It is a great product to add shine and luster with a more manageable finish.

CAN I APPLY HAIR SERUM DIRECTLY ON MY SCALP?

If you are needing a scalp oil treatment you can use Goldie Locks® Signature Serum on your scalp followed by a stimulating scalp massage. This is beneficial for those suffering from dandruff, dry and itchy scalps. Use this serum after cleansing with Goldie Locks® Ultra Hydrating Signature Shampoo and Conditioner for best results.

When you are utilizing hair serum as a styling product, avoid direct contact with your scalp focusing more towards your ends (the most dehydrated area of your hair).

IS HAIR SERUM GOOD FOR COLOR TREATED HAIR?

Hair serum will help restore hair’s elasticity that could have otherwise been jeopardized during your color and highlighting service. It adds nourishment to each hair strand and you will also see that it preserves hair color for longer lasting salon results.

IS HAIR SERUM A HEAT PROTECTANT?

Hair serum contains ingredients that can help defend your hair from direct heat while bringing essential nourishment to each strand of hair.

Customer Reviews
5.0 Based on 114 Reviews
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Filter Reviews:
BH
08/15/2022
Bridgette H.
United States
I recommend this product

Signature serum

Nice and silky without making your hair oily. Nice product

A Goldie Locks® Customer
TD
08/08/2022
Tara D.
United States United States
I recommend this product

Can't live without it!

I have IBE extensions, and this signature serum keeps them soft, conditioned, and most of all hydrated. I use it before bed and after every wash. I am on my second bottle and I will not go without it, wherever I travel.

08/12/2022

Goldie Locks®

We are so happy to hear from you Tara, Thank You for sharing your Amazing Experience and allowing us to continue to make a difference

AR
08/05/2022
Alexis R.
United States United States

PERFECTION

Liquid GOLD! I use it with the mask, on a random day when my hair is feeling dry or after shampoo/conditioner. Love this product

08/07/2022

Goldie Locks®

We Love This, Thank You so much for sharing your Experience Alex! Check out our Pro Tips on all of our Products for optimized scalp and hair Wellness!

GC
08/05/2022
Gina C.
United States United States
I recommend this product

Love Goldilock Products, especially the Signature Serum

Very good. Product smells wonderful and works the way it is suppose to, hydrating my hair and bead extention. My hairdresser, who recommended this product, has complemented me several times on how well I am taking care of my hair and the extention. It is my belief and experience that by using the Goldilock Signature Serum product I will be able to keep my extentions healthy and in my hair for the maximum amount of time about a year. Gina C.

08/07/2022

Goldie Locks®

We Love hearing from Gina, You may also Apply on dry hair to refresh and re-style. Smooth flyaways, seal split ends, and lock in shine.

MY
08/03/2022
Melissa Y.
United States United States

Great

Great, I use for detangler, leave in product and serum

08/04/2022

Goldie Locks®

Outstanding Melissa, Our Signature Serum can be used as a pre-styling and finishing product, as well as an overnight treatment as well