289 reviews

Ultra Hydrating Signature Shampoo

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Deeply hydrate while locking in long-lasting moisture. This ultra hydrating shampoo strengthens, softens, and smooths strands. Luxury hydration made for all hair types, especially moisture-deprived hair, to deliver instant results for an unforgettable experience.

Details Benefits How To Use Ingredients Subscription View full details

Goldie Locks® Products are free of Parabens, Sulfates, Phthalates, and Dmdmh.
Gluten Free. Cruelty Free. Vegan.

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Customer Reviews

Customer Reviews
4.9 Based on 289 Reviews
5 ★
94% 
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KA
04/07/2022
Kecia A.
United States United States
I recommend this product

Hydrating Shampoo

Amazing product. Love the lather and fragrance

04/07/2022

Goldie Locks®

We appreciate you Kecia, we're happy for the feedback

JS
11/19/2022
joanie S.
United States United States
I recommend this product

amazing products

love this shampoo and conditioner—best my hair has ever been!!!

TC
11/19/2022
Terri C.
United States United States
I recommend this product

Smells great

It was very good

11/22/2022

Goldie Locks®

Thank You Terri! Free from sulfates and parabens, always a staple!

RC
11/18/2022
Ryan C.
United States United States
I recommend this product

Amazing

Absolutely love these products. The scent is heavenly and it leaves my hair so hydrated without weighing it down.

11/22/2022

Goldie Locks®

This is So Amazing to hear, Ryan! This Ultra Hydrating Signature Shampoo will get your scalp and hair feeling clean from oil and residue, while keeping essential nutrients in the hair itself allowing this process to never weigh your hair down. Thank You for sharing!

NC
11/18/2022
Nicole C.
United States United States
I recommend this product

Shiny Healthy Hair

I knew from the sample packets after getting my extensions that I was going to love this. It gives me the shines hair I've ever had. Feels amazing.

11/22/2022

Goldie Locks®

This is so Wonderful, Thank You Nicole! Goldie Locks® is committed to evolving the hair care industry. When you see our Clean Hair Care Seal, you can be sure that our products are formulated without certain ingredients that are potentially harmful to human health and the environment—and also address ingredients that clients and consumers are concerned about including parabens, suflates, phthalates and many more. Please visit the FAQs page for more product information and resources!

Questions

IS THIS SHAMPOO SULFATE AND PARABEN FREE?

Yes. Goldie Locks® shampoo is free from sulfates and parabens, always!

WHAT MAKES THIS SHAMPOO SAFE FOR HAIR EXTENSIONS?

Goldie Locks® signature collection focuses on hydration and moisture which are the two most important requirements when wearing hair extensions as hydration and moisture are not retained. With our focus on deep hydration and moisture you continuously add a protective element to keep the integrity of your hair extensions.

MY HAIR IS REALLY FINE, WILL THIS WEIGH IT DOWN?

No. Through our gentle yet thorough cleansing process, Goldie Locks® Ultra Hydrating Signature Shampoo will get your scalp and hair feeling clean from oil and residue, while keeping essential nutrients in the hair itself. This process will not weigh your hair down.

IS YOUR SHAMPOO GLUTEN FREE?

Yes, Goldie Locks® shampoo is gluten free, making it more accessible to sensitive skin types.

IS YOUR SHAMPOO COLOR SAFE?

Goldie Locks® shampoo is created to keep your haircolor locked in. There are also naturally occurring UV protectants to shield hair color fading from sunlight and natural yet harmful elements.

HOW OFTEN SHOULD I SHAMPOO MY HAIR?

Shampooing your hair is a personal preference. However, it is recommended that you shampoo your hair (at most) every other day. When you shampoo too often you risk the disruption of your natural oil production, which then can become overactive.

I DON’T WASH MY HAIR OFTEN, CAN I SHAMPOO TWICE IN ONE SHOWER?

Absolutely! If you have waited much longer in between washes or just came home from an event and had a surplus of products in your hair, you can shampoo twice.

WHAT IS PROTEIN-SENSITIVE HAIR?

Protein-sensitive hair is hair that is extremely sensitive to the effects of protein (the ingredient) in hair products.
When hair is exposed to too much protein you actually cause more harm than good and will begin to experience negative results such as dry hair, dull hair, and breakage.

HOW CAN YOU TELL IF YOUR HAIR IS PROTEIN-SENSITIVE?

Follow these steps:

  • After getting out of the shower do not apply any styling products
  • Allow hair to air dry with minimal effort, i.e. brushing through
  • Feel the texture of the hair once dried

Once your hair is dry and you try to brush through it, you will notice that your hair is protein sensitive if you experience breakage and/or split ends.
Also, if your hair feels hard, rough, or dehydrated, it’s likely that your hair has been exposed to too much protein, resulting in damage to your hair.

WHY SHOULD YOU USE PROTEIN FREE SHAMPOO?

Protein-sensitive hair is hair that is extremely sensitive to the effects of protein (the ingredient) in hair products.
When hair is exposed to too much protein you actually cause more harm than good and will begin to experience negative results such as dry hair, dull hair, and breakage.

WHAT DOES PROTEIN DO TO HAIR EXTENSIONS?

Protein on your hair extensions will dehydrate them quickly and prematurely, leading you to dry, brittle hair that becomes unmanageable as well as breakage.
This is due to the chemical processing your hair extensions go through before getting to you. This process can melt away your hair's natural hydration barrier, the cuticle.
Therefore, protein tends to dehydrate hair on contact. Switching your hair care to protein free products will preserve your hair and prevent damage, as it works to supplement essential daily nutrients.